A US$30 million carbon credit deal by tech giant Amazon with India’s Good Rice Alliance will boost carbon markets globally, according to experts, potentially showing agriculture – as well as industry – can be at the heart of emission reductions.
The organisation, primarily backed by Bayer and in collaboration with GenZero and Shell, is designed to transform emissions-heavy rice cultivation in India through scientific advances.
It helps thousands of smallholder farmers adopt climate-smart growing…




