Attracted by the element of surprise, Faye Jimeno is a regular buyer of blind boxes – toys or merchandise sold in sealed packaging, with consumers unaware of their design until after a purchase.
The 33-year-old creative executive from Singapore said her passion for blind boxes began in 2021, and their attractiveness and mystique had led her to buy them weekly, mainly in shops located in shopping centres.
“They are compact, relatively affordable and easy to purchase on a whim… Beyond that,…
