China’s thrill-seekers eye adventure tourism as social media lures them off-grid

Jun 22, 2025 | INVESTING

Big city lights? Too dull, say bright-eyed Chinese travellers who prefer to dream of far-flung locales – areas more likely to drain their life alongside their bank account. And oh, what a thrill.
Chinese tourists eyeing overseas excursions are increasingly turning their gaze to remote areas – generally away from urban settings and run-of-the-mill tourist destinations that comprise the photo posts of more traditional travellers, and towards off-the-beaten-path locations that, in many cases, wowed…

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